February 11, 2010 2:12 PM in Other
1 comments
| 575 views
The missing element in your business success?...Your Credo
"Credo" Defined
A Latin word which means "a set of fundamental beliefs or a guiding principle. For a company, a credo is like a mission statement.
Having a Credo for your organization is more important now than ever. When you’re a consultant, a one-man (woman) show, it is...
February 7, 2010 5:51 AM in Marketing & Advertising
2 comments
| 579 views
Increase Sales with Business Development
A great way to drive business in good or bad economic times is working with business partners. Find a service or product provider that targets the same prospect base (market). Build each others business by working together.
In website development we mostly use stock photography because of the value. However when custom photography is part of the scope of work, I refer that part of the project to one of my business...
January 28, 2010 4:12 AM in Web Designers & Computer Services
518 views
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January 24, 2010 6:29 AM in Marketing & Advertising
1 comments
| 465 views
On the Web in 3 Days ...Finding New Customers. 10:27:31
There is a new website that offers high quality custom design and has your company on the web within three days. www.BlueWaterInteractiveMedia.com
It was hard to believe that a web design firm could deliver high quality service, quickly, at a low cost. This one is a Winner!
The...
January 23, 2010 5:47 AM in Marketing & Advertising
4 comments
| 563 views
We have been in business for over ten years and have never had a complaint with the Better Business Bureau. This is not to say that we haven't had challenges with some customers. We work hard at improving our comunication with our clients. This policy has earned our firm an A+ Rating with BBB. One common thread that causes disputes is lack of understanding the client's needs.
By defining the client's needs and understanding their expectations most projects will go...
January 23, 2010 5:46 AM in Web Designers & Computer Services
1 comments
| 456 views
Reputation Management
Changing Opinion Ranking
Business Reputation
Public Relations
Reputation Management and Changing Opinion Ranking
January 17, 2010 6:38 AM in Marketing & Advertising
1 comments
| 459 views
Keyword Advertising
Search Engines
Advertising Campaign
Keyword Advertising (Search Engines)
Keyword advertising is quickly revolutionizing the way your company can...
January 17, 2010 6:38 AM in Web Designers & Computer Services
2 comments
| 492 views
A CMS website or Content Management System is used for the control and editing of content. Content includes electronic files, images and video based media, audio files, electronic documents and web text. The main concept behind a CMS website is to make these files available for editing easily and over the Internet with a login. A CMS website is used to organize and archive documents. Companies using a CMS website can share content with others easily, as most systems are server based...
January 17, 2010 6:37 AM in Marketing & Advertising
2 comments
| 498 views
Win with Google Local Listings
Most people want to do business with a local company and it’s important to establish a local presence with Google maps. One location is great, and multiple locations can be even better. With the advent of shared office space and post office boxes, you can register two or more addresses. ...
January 17, 2010 6:36 AM in Web Designers & Computer Services
1806 views
Search Engine Marketing
Marketing Strategies
Optimize Website
Paid Advertisements
Search Engine Marketing (SEM)
October 15, 2009 1:14 PM in Marketing & Advertising
668 views
Hiring an Independent PPC Consultant Saves You Time and Money.
Pay-per-click (PPC) for local businesses is important for a successful marketing effort. Your customers and prospects are moving away from printed directories since it is easier to go online to find the products and service they need. ...
October 15, 2009 3:20 AM in Marketing & Advertising
4 comments
| 459 views
Landing Pages (Mini websites)
Another effective method in building your web presence is to create landing pages or mini websites. Landing pages will help in two ways; first, to focus on a specific product or service with a promotion or unique call to action; then secondly by targeting specific...
August 26, 2009 11:25 AM in Marketing & Advertising
474 views
Search Engine Optimization
Website Optimization
Increase Exposure
August 25, 2009 4:58 AM in Marketing & Advertising
453 views
Building Your Web Presence
It is important to build your web presence through both paid (advertising) and organic search. Good organic search* results are gained through delivering relevant content. Content is important since it also builds credibility and a voice on the web. Having an industry...
August 25, 2009 4:55 AM in Web Designers & Computer Services
1 comments
| 484 views
Direct mail, print, and traditional media
Although the Internet has taken the world by storm, there are still many cases in which it is best to reach consumers through traditional and tangible media. Once we have determined your goals, it may be beneficial to create printed media such as flyers, banners, brochures, and other...
August 9, 2009 4:44 AM in Web Designers & Computer Services
1 comments
| 464 views
Telemarketing (New and Follow-up)
Telemarketing uses phone calls to reach out to clients and prospective clients in a very tale-telling and effective way. It is a valuable marketing tool because it allows for immediate feedback of your product or service. Telemarketing can be used in the traditional way of...
August 2, 2009 3:28 PM in Web Designers & Computer Services
1 comments
| 478 views
· E-mail Broadcasting
· Customer List
· E-mail Advertising
E-mail (Broadcasting and Customer List)
E-mail has become a popular and effective way of reaching clients and communicating with others. Using e-mail we can help your company send out a message to the people who may be interested in your products or services. Through an e-mail...
July 25, 2009 4:30 AM in Web Designers & Computer Services
453 views
Brand Building
Public Awareness
Brand Identity
Brand Building and Public Awareness
Brand building and public awareness are key elements to having a successful and...
July 18, 2009 3:47 AM in Marketing & Advertising
395 views
Internet Presence
Brand Personality
Company Voice
Internet Presence (Your Voice)
In any company it is necessary for customers to hear your personal voice so that they...
June 30, 2009 4:47 PM in Web Designers & Computer Services
427 views
Marketing Research
Researching Field
Targeting Demographic
Market Research
Marketing research is one of the most valuable tools a business can use. We can take information from...
June 30, 2009 4:20 PM in Web Designers & Computer Services
422 views
Marketing Plans
Develop Strategies
Marketing Campaign
Plan Development
Marketing plans are an essential component of developing an integrated marketing campaign that...
June 22, 2009 6:16 PM in Marketing & Advertising
409 views
Overall Strategy: BlueWater Marketing Group offers three levels of service in order to customize our approach with clients who have different needs to achieve their goals. Some industries and niche type of businesses are easier to achieve first page visibility with organic listings and we can limit the need for paid advertising...
June 22, 2009 6:10 PM in Marketing & Advertising
421 views
New clients and customers are important to the growth and health of your business. Keyword marketing brings in qualified inquiries and leads because they are searching for your specific product or service. Someone that has a distinct need and is looking for your products has a greater chance of turning into a customer and increased sales for your company. Generally there is a faster sales cycle for this type of...
June 17, 2009 7:32 PM in Web Designers & Computer Services
399 views
Sales Process
Sales Collateral
Sales Cycle
Closing Percentage
Cross Selling
Sales Process and Collateral...
June 17, 2009 7:27 PM in Web Designers & Computer Services
384 views
Website
Web Analytics
Conversion Tracking
Landing Pages
Website, Web Analytics, and Conversion Tracking
June 17, 2009 7:22 PM in Marketing & Advertising
382 views
Human Resources
Recruiting Manufacturer Representatives
Manufacturer Representatives
Increase Profits
HR and Recruiting Manufacturer Representatives
June 17, 2009 7:16 PM in Marketing & Advertising
414 views
Effectiveness Tracking
Reporting
Company Marketing
Customized Tracking
Customized Reporting
Effectiveness...
